Jody Holzman, senior vice president, innovation at AARP, is puzzled. Why, Holzman wonders, are investors and entrepreneurs largely bypassing a multibillion-dollar market serving America’s senior citizens and their caregivers? Holzman also shares some interesting details about AARP’s new investment fund.
Jody Holtzman has more than two decades of experience helping companies develop and implement competitive strategies and achieve their strategic market goals. At AARP, he leads the Thought Leadership Group, where his focus is to stimulate innovation in the market that benefits people over 50. This involves areas such as the future of technology and the 50+, technology design for all, and 50+ entrepreneurship. It also involves developing partnerships with non-traditional players for AARP, such as the venture capital community, and the consumer electronics and technology industries. Previously, Jody led AARP’s Research and Strategic Analysis Group.
Before joining AARP, Jody was in senior leadership roles in several strategy consulting firms. He was a director of global strategy and planning, and led the Market Intelligence Network of PricewaterhouseCoopers. Before that, he was vice president of consulting for FutureBrand, where he helped clients develop and implement competitive brand strategies.